Every month I write a monthly column for Technology Marketing magazine, an Adweek publication. You can find it on-line at: www.technologymarketing.com Click on “Current Issue”, then go to the columns section and click on me. If you’re a glutton for punishment, they have lots of previous columns archived.

Right now, I'm working on a new book with the provisional title… “AdScam”. I hope to get it published later this year.

If it does get published, I expect to be forced into early retirement, as it drags all the skeletons out of all the closets. In the meantime, you’ll have to make do with a recent tome that I helped a good friend of mine, Hubert Graf, write. It’s available from the publishers, Rizzoli. Or even through Amazon.com the most amazing "e-business" con job of modern times. Anyway, the name of the book is "In Celebration of Print" and it's got several of my campaigns in there (mostly high-end consumer stuff). Be warned though, the book isn’t cheap, but if you want to know how to make great print advertising, it's a damn sight less expensive than blowing a fortune on an MBA at some scumbag university.

It'll also create a better impression on your coffee table than the well thumbed Swim Suit edition of Sports Illustrated you currently have displayed.

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